BLOG | Olliemaeandcole.com

Oct 10, 20232 min read

Benefits of Sugar and Salt Body Scrubs - A Great add to your Personal Care Retail!

Body Scrubs are ideal for exfoliating dead cells from your body and as a result preps the skin to absorb post scrub products (such as...

Oct 2, 20233 min read

Basic Buying 101 - Do's & Don'ts

One of the biggest misnomers about buying is that its all about the "aesthetic"! Yes... having a good eye and great level of taste is...

Aug 28, 20232 min read

Small or Start-up Wholesalers - Create a Brand Book for your Retail Accounts!

So, you have great product....how do you ensure your Retail Accounts have that same vision for displays and marketing. A wise and...

Aug 28, 20232 min read

Personal Care Menu of Services - Helpful Tips to always include for your Salon, Spa or Barber!

Creating a Menu of Services for your Personal Care Business (Spa, Salon or Barber) is not always an easy task. Here are some helpful tips...

Aug 22, 20232 min read

Take time today to "Thank your fellow Visual Merchandiser".... you all make it look easy!

Visual Merchandisers know what I mean when they hear the saying "we solve problems you don't even know you had". Most of time... a...

Aug 22, 20235 min read

Do's & Don'ts of Visual Merchandising

In order to discuss the "Do's & Don'ts of Visual Merchandising"; let me summarize what Visual Merchandising is and why it is important.

Aug 21, 20233 min read

What are Impulse Items and why you need them!

No matter what retail industry you are in; "Impulse Items" are crucial to raising your UPT (units per transaction) and total retail sales...